Design work for RevQ.
Design work I took on outside my product role at RevQ, covering LinkedIn carousels, one-pagers, and client-facing materials.
This design work has also sharpened my sense of UI and UX, which matters directly in the products I build.
Why I Took This On
RevQ didn't have a dedicated designer, so I took that on myself alongside my product and GTM work. Every piece of external-facing material, from the founder's LinkedIn presence to the deck a lead would see first, needed to look clean and put together, with some real design sense behind it.
What I Owned
Alongside product and GTM work, I ran design end-to-end for RevQ: sourcing inspiration, designing, and shipping everything myself.
LinkedIn carousels and copy, for the founder
Designed the carousel posts and wrote the captions that go with them, used to grow the founder's personal LinkedIn presence and drive engagement around RevQ. I still manage most of what gets posted on the founder's account today.
Lead-facing one-pager
A one-pager sent to prospective clients, often the first real impression of RevQ's product and positioning.
Client communication materials
Ongoing design support for client-facing decks and communication, keeping everything visually consistent with the brand.
Research on Pinterest
Used Pinterest to pull layout and style references before designing, keeping the output looking considered rather than generic.
The Work
A selection of carousels, posts, and client-facing materials designed for RevQ. (Hover on the bottom right of a card to view it in full screen.)
and more…
Outcome
Before this, we were averaging under 700 impressions per post and almost no inbound leads. Since taking this on in July 2025, LinkedIn went from occasional posts to a consistent, design-backed presence, and the numbers moved with it.
- Consistent content on LinkedIn brought in multiple inbound leads, some of which turned into demos and paying clients, directly tying this design work to revenue
- The founder's online presence improved by miles: outbound leads increasingly already knew who we were before we reached out, and the founder started getting invited to conferences and discussions, engaging with senior execs who wouldn't otherwise have taken a cold outreach
- The one-pager cut down on the back-and-forth with leads, since it answered most of their questions upfront, especially the one that mattered most: how RevQ actually helps them